From Cherry Girl to Bimbo Vampire: How to Wear Red

It’s clear why Cherry Girl and Bimbo Vampire have become dominant forces in digital aesthetic spheres this fall. They’re two sides of the same coin. Each offers a potent and sensual interpretation of styles inspired by iconic fashion from different eras. At the root of both is the embodiment of one of the most alluring and empowering colors: red.

Whether you identify as a Cherry Girl, a Bimbo Vampire, or fall somewhere on the spectrum of red-inspired aesthetics, we've compiled everything you'll need to sustainably harness the power of the color red:

Cherry Girl 🍒

 
 

The Cherry Girl aesthetic may stem from Cherry Emoji Twitter (CET); an internet subculture that originated from Hoe Twitter and was founded by a group of young black women as a space for sexual empowerment and support. Embracing the color red is at the root of Cherry Girl’s sensuality. While CET was mainly inspired by Y2K, its successor, Cherry Girl, takes influence from the fashion of the 50s, 60s, and 70s. Its hallmarks are retro and girlish, think heart-shaped vinyl, lipstick stains, pearls, cigarettes, wicker baskets, coca-cola, and cherries, of course.

Shades of red to work with: Cherry Red, Scarlet Red, Crimson. Compliment with white and cream tones.

Wardrobe Essentials

 
 
  1. A Cherry Red Shoe: Matisse Nova Flat and/or Nomasei Aria Boots

  2. Hosiery: Swedish Stocking Red Tights or Colorful Standard Scarlet Red Socks

  3. A Red Mini Skirt: Fashion Brand Company Menstrual Mess Mini Skirt

  4. Baby Tee’s: Romantic Blue Love Story Top

  5. Vintage Leather Jacket: A Cherry Girl is incomplete without the vintage leather jacket she found on a day thrifting with their friends or stolen from an ex-lover.

Makeup and Accessories

 
 
  1. Ribbons: DIY your own ribbons to adorn your hair or pin to different pieces on your outfit.

  2. A Cherry Red Lip: Poundcake’s Maraschino Cherry Liquid Lipstick 

  3. Black Cat Eye Liner: Ilia Black Liquid Eyeliner

  4. Cherry Charms: Cherry Hair Clips & Necklace by Legally Charmed

  5. Personalized Vintage Bag: A Cherry Girl goes nowhere without the vintage bag she decorated in honor of Jane Birkin.

Bimbo Vampire 🦇💋

 
 

Bimbo Vampire embraces the witchy and goth-inspired looks of the 80s and 90s, combined with the bimbo spirit of Y2K fashion. The rise of Bimbo Vampire could be attributed to the resurgence of alt and emo styles from the early 2000s and 2010s, blended with the dark aesthetics of the 80s and 90s. 


The dissolution of the twenty-year trend cycle may have given birth to one of our favorite niche aesthetics. Bimbo Vampire is Elvira meets Julia Fox, capturing the essence of both. Even Olivia Rodrigo channeled the Bimbo Vampire aesthetic on the cover of her GUTS album. This might be the dawn of the dead aesthetics, coming back to life in the form of crosses, long sharp nails, red sleepless eyes, spilled wine, and vintage Jean Paul Gaultier. 

Shades of red to work with: Blood Red, Burgundy, Wine, Candy Apple Red. Compliment with black. 

Wardrobe Essentials

 
 
 
 
  1. A Dark Red Lip: True Red by Ilia

  2. Sultry Sleepless Eyeshadow: Rituel de Fille Blood Red Eyeshadow

  3. Gothic Jewelry: Red Tooth Stud by Twelve

  4. Chokers: Tunnel Vision Polly Velvet Rhinestone Choker

Are you a Cherry Girl or a Bimbo Vampire?